"Help Close the Sale with Younger Generations" article on Shore Consulting.

As Seen on Shore Consulting: Help Close the Sale with Younger Generations

In a Jeff Shore Consulting blog post, Westwood’s VP and Executive Account Manager, Christine Geeslin, writes about how Millennials and Generation Z are dominating the housing market, what the numbers say about this demographic, and how builders can understand this market segment. “Commonly referred to as ‘digital natives,’ these generations have many similar expectations shaped…

"The Value of Price Transparency in Today's Homebuying Journey" article on The Builder’s Daily.

As Seen on The Builder’s Daily: The Value of Price Transparency in Today’s Homebuying Journey

Tom Kriby, Westwood’s Vice President of Client Development and Partnerships, identifies four key reasons why price transparency is vital in the homebuying process: it allows buyers to include home insurance costs in their budgets from the start, helps builders build trust with their customers, enables buyers to make informed insurance choices, and often results in…

"Adapting to Evolving Challenge on the Home Insurance Front" article on The Builders Daily.

As Seen on The Builder’s Daily: Adapting to Evolving Challenge on the Home Insurance Front

Alan Umaly, President of Westwood Insurance Agency, delves into strategies for navigating the current uncertainties in the homebuying process. Acknowledging the importance of implementing reassuring measures for homebuyers, Alan presents four insurance-related opportunities: enhancing resilience, incorporating smart features, optimizing location, and embedding insurance seamlessly into the process. These approaches enable builders to set themselves apart…